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News

Mar 10th, 2022 Article

Royal Liverpool gears up for 2023 Open Championship

GMS is delighted to announce a new partnership with the 2023 Open Championship host venue, The Royal Liverpool Golf Club, supporting the prestigious club with digital consultancy and, specifically, elevating its consumer-facing content across channels.

Mar 10th, 2022 Article

Golf's Greatest Holes to air in USA

Golf's Greatest Holes, a new golf TV show hosted by winning Ryder Cup captain Paul McGinley and British sports broadcaster Chris Hollins, landed on NBC GolfPass on 8 March following critical acclaim from major broadcasters around the world.

Feb 25th, 2022 Article

Stewart Golf continues strong growth

Premium British golf trolley manufacturer Stewart Golf has announced that it grew sales by 32% in 2021, after almost doubling its output in 2020. Domestic sales grew by just over two-thirds thanks to the successful launch of the Q Follow, Q Remote, X10 Follow and X10 Remote models throughout the year.

Feb 25th, 2022 Article

Electric trolleys preferred choice of golfers

A growing number of avid golfers are likely to regard electric trolleys as the most satisfying method of getting around a golf course and an increasing number are choosing to use them more frequently, according to independent research contained in a new report charting the history of the golfing caddie - from the knowledgeable human bag carriers to the ultimate modern powered equivalents...

Feb 25th, 2022 Article

Mizuno signs Joe Long and OJ Farrell

Mizuno, the Japanese equipment manufacturer long renowned for its beautiful, industry-leading forged irons and technically advanced golf equipment, has announced the signings of two talented young players – as part of a quest to develop its next 'homegrown' Major winner.

Feb 25th, 2022 Article

The Grove awarded mark of sustainability

The Grove in Hertfordshire has been awarded GEO Certified® status, for commitment and efforts to achieve the credible international standard for sustainable golf course operation.

Feb 14th, 2022 Article

ILG Partners with Carly Booth

International Leisure Group (ILG) Ltd, incorporating American Golf and Online Golf has secured a two-year partnership with LET & LPGA pro, Carly Booth, which will see her take on an ambassador role, alongside apparel sponsorship and promotion of the Stromberg, Golfino and Benross brands, effective from 1st February 2022.

Feb 14th, 2022 Article

OCEANTEE becomes a member of 1% for the Planet

OCEANTEE, the sustainable golf brand, has become a member of 1% for The Planet. This global network of businesses, individuals non-profit organisations collaborate to tackle the planets most pressing environmental issues. Environmentally conscious businesses, like OCEANTEE, donate 1% of their sales back to the environment – whether they are profitable or not.

Feb 14th, 2022 Article

GreenClub helps clubs seek 'Net Zero'

Sustainability consultants is offering golf clubs a helping hand in their quest to become more environmentally friendly with the launch of its innovative new ‘GreenClub Lite’ service.

Feb 14th, 2022 Article

Motocaddy becomes Sustainable Golf Innovation partner

Motocaddy, the world’s leading powered golf trolley company, has agreed to become an Innovation Partner of the GEO Foundation for Sustainable Golf as part of a corporate strategy to develop more eco-friendly products across its popular ranges.

Feb 14th, 2022 Article

Wilson Golf signs Long and Wilson

Wilson Golf, the brand with more Major wins with its irons than any other, has announced the signing of German golfer Hurly Long and Englishman Andrew Wilson to its DP World Tour roster on multi-year deals.