May 31st, 2017 Article
Cleveland intro RTX–3
Cleveland Golf has announced the addition of a distinctive new Tour RAW finish to its advanced–performance RTX–3 wedge family, that was launched to much acclaim in September last year.
Oct 16th, 2024 Article
Revolutionary golf swing analysis tech to release in US
The award-winning BAL.ON Smart Kit, a tech-driven insole that gives golfers instant feedback on ground interaction to build the foundation for a fast, repeatable swing, is now available in the United States.
May 2nd, 2018 Article
Diary of a Prize Winner
Regional PGA Professional and American Golf Master Fitter Nick Rose was one of seven American Golf staff and customers to win the trip of a lifetime to TaylorMade H.Q. in Carlsbad last month. Nick takes us through what it’s like to be on the golfing trip of a lifetime.
Sep 3rd, 2018 Article
Get some Biofreeze on your golf strains
There's nothing worse than getting out on the links only for you to feel a nasty twitch or ache which is going to curtail your golf capering once more. We tried this stuff and it was like having the wind at your back. Here's the science...
Nov 30th, 2018 Article
Duca Del Cosma unveils its first spiked models
Duca del Cosma, the Italian fashion brand that pioneered ultra-lightweight spikeless golf shoes more than a decade ago, is introducing an eye-catching new range of premium golf shoes for the 2019 season that includes the brand’s first-ever soft spiked shoes and boots.
Feb 19th, 2019 Article
Srixon celebrate triple winning weekend
Srixon are celebrating a successful weekend, as three staffers claimed huge worldwide wins with the all-new Z-STAR Series golf ball.
Mar 31st, 2017 Article
Stewart Golf launch X–Treme
Stewart Golf has released details of its new X–Treme; the world's first truly all-terrain golf trolley.
Jun 12th, 2018 Article
Titleist continues golf's longest winning streak at US Open
Titleist has extended its streak as the most trusted ball at the U.S. Open in 2018, making it 70 years as the #1 ball at the toughest Major for the #1 ball in golf. To celebrate golf’s longest winning streak, the brand is giving golfers the opportunity to purchase Special Play #70 Pro V1 and Pro V1x golf balls in Limited Edition U.S. Open packaging.
May 29th, 2017 Article
King Cobra Hybrid Oversized unveiled
Cobra Golf has unveiled today the ideal complement to its celebrated KING Oversized Irons, the new KING Oversized Hybrid.
Aug 20th, 2022 Article
MacGregor Celebrates 125 Years In Golf
Byron Nelson, Tommy Armour, Ben Hogan, Greg Norman, Lee Janzen, Johnny Miller, Jose Maria Olazabal, and many others on the list of all-time greats, sit alongside perhaps the greatest of all time, Jack Nicklaus, as players who have trusted MacGregor clubs on the biggest stages in golf.
Feb 24th, 2019 Article
Motocaddy launches revolutionary AquaFLEX stand bag
Motocaddy, the UK’s leading trolley and cart bag brand, has launched a revolutionary dual-purpose stand bag which has also been designed to fit perfectly onto any Motocaddy trolley.
Nov 15th, 2019 Article
A golf shop but not as we know it
Honma, that premium brand from Japan has just launched its first shop in Paris. However, it is no American Golf, or standard pro shop, and it would not look out of place on London’s Bond Street. In fact, we would not be surprised if we saw George Clooney walking out of it with a Nespresso in one hand and a Honma wedge in the other.
